Sony Entertainment Television (abbr. SET) is an Indian Hindi-language general entertainment pay television channel that was launched on 30 September 1995, and is owned by Sony Pictures Networks India, a subsidiary of the Japanese Sony. SET India's YouTube channel has 96.5 billion total views making it the 3rd most-viewed YouTube channel overall and has 112 million subscribers, making it the 3rd most subscribed YouTube channel overall as of 21 August 2021.